The knotting sequence used to create the bracelet in the image that you linked is a sequence invented by (I believe) JD Lenzen. The only place that I've seen it is in his book:
Paracord Fusion Ties Volume 1
The name of the tie is Chainmailed Endless Falls
It's a minor variation, albeit a much more beautiful one, of his Endless Falls tie, which is presented here: http://www.youtube.com/watch?v=emiLkv4BrWM&feature=plcp
Ok, here's the tricky part: describing the variations:
1) In Endless Falls, there are just 2 strands, in Chainmailed there are 3.
2) The 3rd strand is secured in the same starting knot as in Endless Falls - I'll leave it to you
to determine how to achieve that.
3) In Endless Falls, each time JD loops the center strands vertically around the crossed,
outer strands, he passes both ends of the center strands between
part of the same strands, which causes the Falls side to form a series of V's, sort of.
In Chainmailed, there will be 2 pairs of center strands: 1 pair is routed down the middle
of the tie; the 2nd pair is split and routed on each side of the 1st pair. Additionally, when
looping the ends of these strands around the crossed, outer strands, you must pass all ends
to the right side
of the standing part of the same strand in odd numbered rows and
they all pass to the left side
in even numbered rows.
A bit tricky to understand, but coupled with the photo, you may figure it out. If you want a simple to follow, excellent, photo tutorial with instructions, then buy JD's book.